CLIENT: TALBOTS

WEB SITE

ART DIRECTION / DESIGN

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working with a great team, i created this design to update TALBOT's web site, furthering their branding and enhancing site features and technology. an account exec and i went to san fran to focus group our old and new developments, monitoring the user patterns and how the client's prime demographic customers navigated through our work. this allowed us to hone in on what features to focus on shifting and improving.